Friday, July 23, 2010
Some News About The News And The People Who Report It
Monday, February 08, 2010
My Name Is Rich Frost And I Didn't Watch The Super Bowl

I think the newspaper reports said that some 108 million people watched the Super Bowl on Sunday evening. The newspaper stories go on to say that this was a record breaking Super Bowl with more people watching the game than had watched the final episode of “M*A*S*H”. That’s a whole lot of people – and believe it or not – I wasn't one of them. Yup, My name is Rich Frost and I didn't watch the Super Bowl – I didn't go to any Super Bowl parties – and I didn't have a bet on the final score or who was going to win. Incredible, huh?
If you think that it’s easy to be out of the “Super Bowl” loop – think again. If you don’t believe me – next year I want you to try avoid the Super Bowl hype and influence that is all around you during those last couple of weeks leading up to the game. You pick up a newspaper – there’s all of the Super Bowl stories and next to the stories are ads with people trying to associate their products and services to the big game. When are retailers going to realize that you can have a Super Bowl Sale on Super Bowl Sunday? People want to watch the game – they don’t want to shop…oh well.
Not only was I not one of the 108 million eyes tuned to the Super Bowl – I also didn't get to see or even hear one minute of a half-time show featuring “The Who”. Did I miss anything? I don’t think so. There’s nothing really sexy about a sixty-plus lead singer in a rock n’ roll band swinging around a microphone singing, “Meet the new boss, same as the old boss” and shouting that “We won’t fooled again!” C’mon!!!! Who are the Who singing about – they’re all old enough to have oatmeal mush and drool coming out of their mouths in some rock n’ roll nursing home – why are they doing a half-time show at the Super Bowl?
How did I avoid not getting caught in all of the hype on Super Bowl Sunday? Well…you can have your year and a half and three year old grand children spend the day with you. The little ones are good teachers for adults when it comes to things to not give a damn about. You see, grand children are more concerned about whether Grandma and Grandpa have a pantry that’s well stocked with chocolate donuts and cheese puffs; and they’d rather be watching “Dora the Explorer” or “Sponge Bob Square Pants” than watch a overpaid jock readjusting his cup in between plays. I’m sure that once they get older – they’ll change their views about the Super Bowl…but for right now…you could douse John Madden with gasoline and set him on fire on the sidelines and the grand kids wouldn't bat an eye.
There’s another way to avoid the hype of Super Bowl Sunday….you could grab a book and sit in your favorite chair and get lost in some of the great works of the classic authors. J. D. Salinger died recently – you could crack open a copy of “Catcher in the
I shouldn't admit what I was doing when the Super Bowl was being played – because you’ll only laugh --- and dare I say – call me the biggest pussy on the planet earth. Yup, while the Super Bowl was being played – my girlfriend and I were sitting comfortably in front of the television set watching an episode of “Chopped” that I had recorded off of the Food Network on the DVR. After a new “Chopped” champion was crowned – our attention went to a two-hour movie – not HBO, Showtime or Starz – nope – we sat and watched a totally unforgettable two-hour movie about a woman with amnesia who was having some doubts about her “fiancĂ©” that aired on the Lifetime Movie Network. (I told you that you’d call me a pussy.) It was one of those bad movies that you had to sit through to the conclusion, because you know that the people making it knew it was as bad as you thought it was.
Yup…I totally avoided the Super Bowl on Super Bowl Sunday. And all of the commercials that aired during the Super Bowl game – I didn't get to see any of those either – including the controversial abortion ad. Well, life goes on, they say. They’re will be other Super Bowls. I’ll have my chance next year to join the millions who get taken in by all of the hype and hoopla and maybe I’ll even give a damn about the game….but this year wasn't going to be one of those years.
My name is Rich Frost and I didn't watch the Super Bowl.
Tuesday, December 01, 2009
2009 -- Who Cares -- A Year In Review

We’re approaching the end of another year and you know what that means – a lot of people and their lists of what they thought was the best and what was the worst (fill in the blank) of the year. I’m not going to some best or worst list – mine is going to be a little different – so allow me to present to you:
Rich Frost’s Who Really Cares List for 2009
News bulletin -- Michael Jackson is dead. Who cares! I have no desire whatsoever to rush out to my local movie theatre to see “Michael Jackson’s This Is It” or even rent a DVD of the movie when it’s released; and I could care less about seeing with any member of the Jackson family talk about their brother Michael in exclusive interviews with Larry King, Barbara Walters or Anderson Cooper.
A lot of people are wondering if I am I going to read Sarah Palin’s book? Here’s a quick answer -- Hell no! Sarah Palin wrote a book -- Who fucking cares! It’s incredible how someone as stupid has gone so far doing so little in such a short amount of time and in the process has managed to attract people who not only support her, but will seriously defend her to the end of the earth. Has the pool of legitimate political candidates hit rock bottom or what? How can one take Palin seriously when she actually says that CBS’s news anchor Katie Couric does “gotcha interviews”? Having watched Palin on the talk shows during her recent book tour has only reinforced my opinion that one day historians will proclaim the Sarah Palin era of American politics as “the ultimate dumbing down of
The movie “The Twilight Saga: New Moon” has taken in some $230 million in at the box office in its first ten days. Who cares? The phenomenon surrounding the “Twilight” movies and the books is crazy. ‘Twilight Fever’ has even affected people who I never would have expected to get hooked by a hokey vampire/love story series, and what’s even more amazing, these people aren't afraid to make public their love for the Twilight series. Me? I could care less.
It was announced five years ago that Conan O’Brien would become the host of the “Tonight Show” on NBC in 2009 and it took the brain trust at NBC a few months in 2008 to finally figure out what to do with Jay Leno to keep him in the fold. What was their solution? Get rid of scripted dramas and move Jay Leno to
Remember when there were just a couple of reality shows on television and we either watched them or didn't? Those were the days – now we can’t get away from these damn reality shows. We have literally have people bumping into other people for their fifteen minutes of fame. We have housewives and chefs, drug addicts, sex addicts and people wanting to be the next superstar model or top forty idol. It has gotten to the point that in 2009 reality TV stars are bumping into one another just so they can get a taste of that elusive fifteen minutes of fame that Andy Warhol warned us about. I say, “WHO CARES!!!!!”
This last past year – we have had to deal with Kate and Jon and all of their kids and the freak show known as “the Octomom”. Then there’s the parents of the ‘balloon boy’ who were so desperate to become reality TV stars that they perpetrated a hoax that captured the attention of the cable news networks eager to fill up air time and had the nation worrying about whether or not a little boy was floating in the air aimlessly in what looked like a Jiffy Pop popcorn like flying saucer.
We can't forget about the tiff that went on between Miss
